Recommendations to improve your SEO

We all want to appear first in Google search results, but with the fierce competition it is very complicated, luckily, there are SEO techniques.

At DataOptin we want to help you, that’s why we bring you the best SEO tips to position your website locally or internationally in a clean way and under Google’s conditions. 

Keyword Research

A well positioned website starts with a thorough keyword research. The idea is to figure out what keywords are your potential client’s using to search for your business or are related to your particular service or industry. If you detect and use those words you have practically done 25% of the work.

There are multiple free tools online to find them, such as: Google Keyword Planner. And other paid ones like: Ahrefs or SemRush.

Quality content that responds to the user’s search intention

You don’t need a 3,000 word article to rank higher on a google search, in many occasions a page with only two paragraphs and a video are positioned first, and that is because they answered the user’s question correctly.

That is what you should do, regardless of whether this answer takes 200 words or 5,000.

Take care of the meta title and meta description of your pages

The meta title and meta description is the text and heading that the user will see when he finds your website once he makes a search, and as we already know, you will not be the only one competing for that click, that is why your meta title and meta description must attract the user’s attention, of course, avoid lying, if the user does not find what you promised he will leave your website, causing a bounce effect.

You can customize these titles and descriptions with plugins like Yoast SEO https://yoast.com/wordpress/plugins/ (Our favorite).

Alt Attribute Optimization

The Alt attribute are those words that appear when an image does not load, these must describe the image in question. Google benefits the websites that make a correct use of these.

Load Optimization

A fast website equals a happy user. Google has been prioritizing the user experience for a few years now, therefore, it benefits websites with a fast loading speed. Improving it can be complicated but possible. 

Remember that  DataOptin.com can help you position your website organically. 

Feel free to leave any suggestions in the comments and don’t forget to check out our previous article about the importance of A.I in your organization: https://dataoptin.com/en/the-importance-of-e-commerce-in-your-organization/

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